Jump Rope Digest: July 2025 | #News
Jul 28, 2025Jordan Lindstrom
Hey Elite Jumps family,
This July has been full of energy, from U.S. Nationals to the World Championships in Japan. Add in the summer sun and school break, and you’ve got a perfect storm for movement, play, and skill-building. Are you a competitive jumper? Or maybe a parent looking to keep the kids active and screen-free? From athletes to social media creators, fighters to kids, jump rope is the perfect summer sidekick.
As we mentioned in June’s Digest, half of 2025 is officially in the books! How are your goals holding up? Have you mastered a new trick or just picked up your first rope? We’re here for every step (and skip) of the journey. Tag us @elitejumpsco and you might just be featured in our next round-up of jumpers from around the world.
Let’s jump into what’s been happening this month:
📥 Catch up on past editions:
January | February | March | April | May | June
We’re proud to introduce three exciting additions to our lineup—all created based on direct customer and athlete feedback:
If you’re looking to level up your endurance, strength, and calorie burn, the BEAST Rope is here for it. This 3lb monster burns up to 20% more calories than other heavy ropes with 40% fewer jumps. We did a soft launch earlier this month and it sold out fast—we’re working hard to restock, so sign up here to be notified when it’s available.
Related reading: What Type of Jump Rope Burns the Most Calories?
An evolution of one of our bestsellers, the Surge 4.0 is smoother, faster, and tougher. With silicone grips for better control, a reinforced inner post, and upgraded spin mechanics, it’s already a favorite among speed athletes at this year’s championships.
If you compete—or you want to train like you do—check out the Surge 4.0.
This small upgrade can make a big difference. Our branded grip tape helps you hold onto your plastic handles longer, even when your hands get sweaty. Bonus? It’s also a great add-on for sports like tennis, pickleball, and paddle.
This month, long-time customer Ron Osinski conducted his own personal experiment: comparing four different Elite Jumps ropes during the same workout session. Here’s what he found:
"Of the four ropes, my personal favorites are the 2” Heavy Beaded Rope and the BEAST 3lb Rope. I like to alternate between them during workouts, using the beaded rope for trick work and the BEAST for power endurance. On lighter days, I’ll go with the Muay Thai 3.0, but I don’t use the 6MM PVC as often because I prefer a heavier feel. That said, all four ropes are excellent. It just depends on your training goals."
"If you’re new to jumping, I’d start with the 6MM PVC or 2” Heavy Beaded. As you build strength and confidence, the Muay Thai 3.0 and BEAST are excellent ways to progress."
In July, I loaded up the RV with my son and hit the road from Wenatchee, Washington to Sioux Falls, South Dakota for the AMJRF National Championships at Augustana University.
It was an epic trip, filled with great conversations, shared meals, and, of course, a lot of jumping. At our booth, we connected directly with athletes and coaches, gathered live product feedback, and saw firsthand how our gear performs in competition settings. This kind of face-to-face feedback is what guides our product design and innovation.
As we write this, our team is on the ground in Kawasaki, Japan at the World Jump Rope Championships. It’s always a privilege to be where the world’s best gather.
We’ve been giving athletes the chance to build their own custom ropes with a wide selection of beads, cords, and handles from our lineup. It’s been energizing to see their creativity and performance insights firsthand.
Even more meaningful has been meeting several of our existing partners and resellers from India, Japan and Malaysia in person—some for the very first time. While we’ve collaborated remotely for a while, there’s something special about shaking hands, swapping ideas face-to-face, and deepening those relationships in real life. In an increasingly digital world, moments like these truly matter.
If you don’t follow Kyle Easter yet, it’s time to change that. He’s the creator of Jump 15 on YouTube, and he’s a phenomenal resource for beginners and intermediates alike.
In a recent video, Kyle breaks down how to progress faster, how to choose the right rope, and why the Elite Jumps 6mm PVC rope is his top pick for learners.
Also check out: How to Choose the Best Jump Rope for Beginners
We’re part of something bigger than ropes and reps. One of our community members, Mama Faith, is posting jump rope content on TikTok to raise funds for her daughter’s leukemia treatment.
If you’re able, please consider following her or donating. Every view, share, and dollar helps.
🙏 Support Mama Faith on TikTok
We’ve got new gear and community initiatives launching soon, including:
Make sure you’re following us on Instagram @elitejumpsco and subscribe to the newsletter for early access to all new releases.
Thanks for being here, thanks for jumping with us, and thanks for making this community what it is. See you in August!
We're all about equipping and encouraging people to take on big challenges, because we know the process of doing hard things helps us grow in character and capacity.
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